The story of the name Eiira

The name Eiira comes from Eir, the goddess of healing in Norse mythology. Eiira is a modern goddess who helps people become healthier and live longer.

Our history

We have witnessed people among friends and families pass away prematurely because of inherited diseases. Those death are preventable! Today, there is no easy access for people like you and me to be tested for any inherited risks and be given measures to counter them. In 2020, we, a group of four AI nerds in collaboration with genetic experts from Karolinska, decided to take matters into our own hands and to create access for people to know their genes and provide tools to make the best out of their genes.

Thanks to the support from Vinnova, ALMI and Sting incubator, and the team’s hard work, we have launched the first products for hereditary cancer prevention. This is the first step in our audacious journey to help people live healthier and longer regardless of who and where.


Ying Cheng


Daniel Gillblad


Vladimir Li


Davit Soselia

Our experts in preventive healthcare and genetics

Sagal Shire

Genetic counsellor

Sagal possesses extensive experience in the field of cancer genetics, having worked in various roles across Sweden, the UK, and the Middle East. These roles include serving as a Genetic Counselor and a Clinical Nurse Specialist in Cancer Genetics. Specifically, she has practiced as a genetic counselor at the Karolinska Hospital. Most recently, Sagal has been engaged in a training program for genetic counseling as part of the Mainstream Genetic Testing initiative in cancer clinics. Additionally, she is a Registered Nurse and holds a Master’s degree in Public Health.


Natalia Rivera Sifaki

Advisor in genetics, Assistant professor at Karolinska Institutet

Natalia is an expert and highly accomplished researcher in Genetics/Epigenetics/Genomics and Autoimmune/Cancers/Cardiovascular diseases.

Our core values


In everything we do


We push the boundaries


We respect, we thrive

Our guest speakers

Heredity and cancer

At Eiira launch party, Dr. Svetlana Bajalica Lagercrantz talked about the role of genes in cancer risks.

Panel talk about the future of preventive healthcare

In this talk, our panelists Daniel Gillblad, Isis Amer-Wahlin, and Svetlana Bajalica Lagercrantz discussed how genetics and AI can shape the future of preventive healthcare.

Contact us

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